The Dos and Don’ts of Print on Demand business

When starting a POD business, coming up with original and reliable prints on-demand design can be difficult. However, sellers want to create a design that their buyers will choose, they have to consider what this design looks like once printed on a product.

The print on demand design may look cool in Photoshop, but how will it look on a dark shirt? Colour combinations are important and can often be overlooked by new vendors. Here are some ideas on what to do and what not to do when it comes to new and original creations for your print on demand merchandise.

1. Print on demand merchandise dos

Give yourself a chance at success by looking at other prints on-demand shirt companies and decide what works and what doesn’t. Reach out to other e-commerce platform owners and their masterminds on what they do and what they don’t do to protect themselves from the most common beginner mistakes.

The best thing about print on demand is that businesses can sell shirts, but they are not competing because each brand is very specific. Many people are ready to guide and help you. If you are new to the print on demand business, or running an online store, here are a few things that you should do for achieving success and growth of your print on demand store.

• Double-check grammar and spelling

Although this is a clear tip, some people will be surprised to see the sheer amount of spelling errors and grammatical errors available online. Even if you’re a spelling genius, you need to get your audience to consider. In the United States, some words are connected differently than the rest of the world. Americans leave out words like ‘U’ or colour ‘or when favoured’, while all others are included.

When it comes to colour versus colour, the spelling is not wrong either; however, if you target specific regions and demographics, these small details need to be considered. Share your print design with custom merchandise online and get some feedback before launching it online.

• Avoid more Photoshopped images.

Unfortunately, the images on the products do not look as antiquated and are as vibrant as the images on computer screens. If you decide to go with an overrated image, you may be disappointed with the results. Once printed on a product, it can look relatively unsaturated.

• Review image placement

After uploading the design online, the platform automatically centres the design on each product. However, this design sometimes causes cut-causes fun. Before publishing your campaign to the world, it is always a good idea to check your image placement on labeled products so that the perfect design appears on each product.

Source: The Dos and Don’ts of Print on Demand business